1. Immediately After Receiving a Donation! This might seem obvious, but is sadly over-looked by busy nonprofits. Stand out from the crowd and say a heart-felt Thank You immediately after receiving every donation. Ideally, try…Continue Reading
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Saying a heart-felt Thank You! to your donors is the pivot that every other touch point revolves around. As a donor-focused copywriter, I can help you take advantage of every opportunity to tell your donors…Continue Reading
Donors are amazing people who give their money and time to support your cause. All in exchange for nothing more tangible than the warm glow that comes from giving. Nurture that warm glow into a…Continue Reading
Nonprofits need to market like a commercial brand. That is… proud and often! Let’s borrow an analogy from the commercial world. I call it the Cheetos Principle. Think about this… How many times have you…Continue Reading
Today we’re talking about asking for donations during a crisis. The world is in the middle of a global health crisis right now. COVID-19 has caused havoc with fundraising efforts around the world. And fundraisers…Continue Reading
What can working with a freelance fundraising copywriter do for you? If you clicked on this blog, it’s because you need help. You’re exhausted by the sheer amount of writing you have to do… direct…Continue Reading
Writing headlines is hard! There… I said it. Writing headlines is stressful. Even for experienced writers. Why? Headlines are often the only thing your reader sees! That’s why! Writing headlines is the single most important…Continue Reading
Why Donors Love FAQs Why do donors love FAQs? Simple. Donors are just like any other customer. If they visit your website, they have a question they hope you can answer. As professionals, it’s easy…Continue Reading
First up: The Promise There are four parts to this secret copywriting formula. Use it wisely! The heart & soul of every campaign is a Big Promise – One simple, easy to understand, useful solution…Continue Reading
All right fellow fundraisers! When you sit down to write, who doesn’t love a good template to follow, right? Today, I want to introduce you to one of my favorite website content guides – The…Continue Reading